A content marketing strategy is a cornerstone of online success. All content types, web pages, videos, blog articles, images etc have one single purpose, getting your story across!
The Word governs the Internet. We use words to find the information, services and products we need. Search-engines’ mission is to show us the selection that best corresponds to our queries. Out of the billions of searches made online everyday thousands may be related to your business, and our mission is to steer as many of those as possible in your direction.
This is done by optimizing your website content, developing your social media presence, pay-per-click advertising and link-building. It all starts, and ends, though, with the word, and search-engine optimized (SEO) content. Words are fundamental building blocks of your online business.
Cross Channel Marketing
Your story needs to go cross channel and cross medium to get your message across and your brand digitally mature to attract customers and inspire loyalty.
When Google introduced universal search to include more sources like You Tube videos, images and real-time results (like tweets) in search results it highlighted the need for companies to have an online omnipresence. Brand Vibe helps you build or adjust your online communication profile. This profile has to be developed and maintained both on and off-site.
This entails being part of the blogosphere and to know how to use social media marketing and viral marketing to your advantage. Fact of the matter is, crucial as good content is, it does not pull you to the top of the rankings without significant off-site strategies.
- SEO Copywriting
- Web-editors for hire
- SEO Content Analysis
- Press releases
- Pay-per-click Advertising
- Link-building and social media content for your online business.
- SEO Training
A comprehensible content marketing strategy entails taking full advantage of all the channels and methods available to optimise your storytelling.
Vibe up your brand today!